Why optimize your ASO ?
Improve the visibility of your application
App stores are search engines in their own right. A good ASO ranking allows you to appear at the top of the results and increase organic downloads.
Maximize your conversion rate
Optimizing visuals, title, description and reviews directly influences the installation rate. A well-designed sheet more easily convinces users.
Strengthen engagement and retention
App Store and Google Play algorithms favor apps with a good retention rate. An effective ASO strategy includes actions to improve the user experience and minimize uninstallations.
Reducing dependence on paid campaigns
Good organic positioning makes it possible to capture a constant flow of new users without relying solely on advertising investments.